But .... I did take advantage of some Black Friday/Cyber Monday (or more accuratley the weeks before and after that weekend;) ) offers. I'm always, always, looking to 'sharpen the axe' for new books, material, trainings. And this last week has been excellent for 'sampling' some good and not so good online content.
Many of the people whose work I admire have had 'tripwire' deals where you can sample there content, courses, metarial etc, for a month, for a drastically reduced fee - usualy $1.
Brilliant. Now, I know I will run the gauntlet of their Infusion Soft, or <insert as apllicable>, follow up emails, but that's 'mostly' cool as I say, I like their work so why not truly follow them? And, there's always the options to unsubscribe / divert to spam if they start taking advantage of my audience.
I am not advocating dive in with a view to never purchasing!! In fact I'll issue a health warning, if you like someones work, you'll probably like their on line content (they know this hence the trip wire 'try before you buy' deals). Having said that I have experienced some woeful material. Oh, and before engaging, bear in mind the regular fee and your budget, you may fall in love with someone's style, content, methods etc then find you need to raise $3000 to complete the course.
So, get a wiggle on, go check out those mentors, thought leaders and people whose work you admire, see if they have a low cost (sometimes FREE) 30 day offer and try before you buy. Some people have deals that are always available, but Black Friday / Cyber Monday seems to focus many more on the opportunity to gather more followers.